Innovate with Insight

Insight users from all over the world will come together for a full two days full of training, best practices, knowledge sharing and innovation. This event will take you to new levels with Insight. 

Check out last year's event video.

Valuable training

Get hands-on product training taught by the creators of Insight. Select sessions ranging from beginner to expert, only offered at this event.

Be Inspired

Get inspired by real-life examples of world-class companies who drive organizational success with Insight as they share on topics that matter to you.

Build your network

Meet other Insight users from all industries, share stories and build your network. Join our rooftop party with a 360 view over Stockholm.

Day 1 Schedule

Training day

The first day is packed with sessions that are aimed at empowering you to deploy and customize Insight. Following a journey, from start to finish (and beyond), these sessions are suited to both beginners and advanced users. 

In parallel with this track, we'll have a Support Bar open all day for your specific use cases and questions. 

8:00am - 9:00am

Breakfast time

9:00am - 10:00am

Business value and the importance of data modelling

Let's start this intense training day with a discussion about the business value of Insight and why data modelling is important to gain that value.

10:00am - 10:20am

Coffee break

10:20am - 11:30am

Training 1: Getting started

During this session, we'll introduce the core concepts of Insight before covering how to model your data and get your information in Insight.

11:30pm - 12:30pm

Lunch time

12:30pm - 1:30pm

Training 2: Customization (part 1)

During this session centered on customization, we'll guide you through how to create asset attributes, references and custom fields. In other words, these are the building blocks to structure your assets in Insight and add them to Jira.

1:30pm - 1:50pm

Coffee break

1:50pm - 3:00pm

Training 3 Customization (part 2)

This next session, also focused on customization, will guide you through creating post functions and automation rules, as well as designing reports and integrating with Confluence. The goal of this session is to drive effectiveness through automation, transparency and good business data.

3:00pm - 3:20pm

Coffee break

3:20pm - 4:30pm

Training 4: The Extra Mile

This last and most advanced session will be dedicated to empowering you to deploy an even more advanced, integrated and automated system. For this, we'll go through how to create your own Insight app including new import type and using the Object Event listeners.

4:30pm - 8:00pm

Welcome Reception - Rooftop Party

Food, drinks and a 360 view over Stockholm!

Day 2: Schedule preview

Innovation day

During the second day of the event, we will share scoops and innovative stories from customers like you.

8:00am - 9:00am

Breakfast time

9:00am - 9:30am

Founders Keynote

Get inspired by our founders as they explore market trends, customer feedback and share the future roadmap for the Insight platform. More...

9:30am - 10:00pm

Insight as a discovery & orchestration tool

As a managed service provider, our asset management needs extend beyond visualisation & tracking, and also encompass asset discovery and on-demand orchestration. More...

10:00am - 10:20am

Coffee break

10:20am - 10:55pm

How Insight is Acting as a Master Data System at Nordic Entertainment Group

Nordic Entertainment Group (NENT) shares what they have accomplished in the last 4 years with Insight, including the latest implementation where Insight, acting as a Master data system, provides data together with Dynamics 365 which is consumed by IBM’s Planning Analytics for better reporting. More...

10:55am - 11:30am

Eurobank CMDB Federation Towards ITSM Uniformity

Learn how Eurobank leveraged the power of Insight to get structured data from BMC in Jira to manage thousands of assets, and around 12.000 employees in Insight. More...

11:30am - 12:30pm

Lunch time

12:30pm - 1:30pm

How VMware's Private Cloud Migrated to Jira Service Desk

- Configuration-Driven IT Service Management

Imagine you had five years of built functionalities in ServiceNow. Now, imagine your team of five was asked to migrate it all to Jira Service Desk with a full-blown ITILv3 scope in just eight months. Challenge accepted!. More...

1:30pm - 2:00pm

Scaling Mediagrif's Information Management from Small Business to Enterprise

Learn how Mediagrif centralized its internal product inventory into JIRA and Insight; the only tool that is widely used throughout the company, allowing them to implement enterprise-level processes to manage every aspect of their internal tools lifecycle and optimize employees access management. More...

2:00pm - 2:20pm

Coffee break

2:20pm - 2:50pm

Things to Keep in Mind when Building a 600m Long Microscope

Learn how ESS is using Atlassian’s products, including Insight, to solve a number of problems on the way towards enabling scientific breakthroughs related to materials, energy, health and the environment. More...

2:50pm - 3:20pm

Using Insight in your CICD pipelines

Learn about the project of moving all CMDB related informations for Videobet from various legacy systems into Insight which is now being used as the backbone for their build and test processes. More...

3:20pm - 3:30pm

Coffee break

3:30pm - 4:00pm

Panel discussion

Listen to our expert panel with customers, partners & developers. Get all your tricky questions answered.

4:00pm - 6:00pm

Networking & drinks

Let's end this great event with Friday drinks and innovative discussions.


Amir Ghaemian

Senior Atlassian solutions architect and Managed Services lead @Riada

About Amir

Didier Fautsch

Internal Solution Project Coordinator, @Mediagrif Interactive Technologies Inc.

About Didier

Dimitar Dimitrov

Manager of Cloud & Productivity Engineering @VMWare

About Dimitar

Effie Bagourdi

Managing Director @Nimaworks

About Effie

Henno Gous

Enterprise Architect @European Spallation Source

About Henno

Jonas Krantz

Senior Business Analyst & @Nordic Entertainment Group

About Jonas

Kris Siwiec

Tech Ops Lead @New Verve Consulting

About Kris

Mathias Edblom

Co-founder & Head of Products @Riada

About Mathias

Niklas Gotting

System Owner @Nordic Entertainment Group

About Niklas

Pierre-Olivier Sauvé

Software developer @Mediagrif Interactive Technologies Inc.

About Pierre-Olivier

Sandra Axelsdottir

Channel Manager @Riada

About Sandra

Steven Cocks

Independent IT Consultant

About Steven

Tommy Nordahl

Co-founder & CEO @Riada

About Tommy

Zihni Saglam

Sales Engineer @Riada

About Zihni

Event location

The event will take place at Hotel Clarion Sign. Find directions below. As a participant, you can contact the hotel on this email address ( and supply the code 2081GR012753 to get these discounted prices:

Single room: 1.598 SEK excl. VAT 
Double room: 1.777 SEK excl. VAT


Directions from Arlanda Airport


By train (fastest)

Buy a round-trip ticket at one of the yellow kiosks (~57 euros). At the airport, follow the signs to Arlanda Express. Get off at Stockholm Central. The event hotel is a couple of hundred meters from there.

By bus (cheapest)

At the airport, follow the signs to Flygbussarna. A round trip ticket is ~20 euros. Get off at Cityterminalen, the final destination. The event hotel is a couple of hundred meters from there.

By cab

Make sure to use Taxi Stockholm, Taxi Kurir or Sverige Taxi. One way will cost around 50-60 euros (fixed price), depending on your destination. You definitely want to avoid other taxi companies.

Event tickets

Training pass

Day 1 will focus on training.

  • Access to 5 training sessions
  • Interactive workshops
  • Hands-on exercises
  • Insight experts available
  • Access to welcome reception


Innovation pass

Day 2 will focus on industry innovation and best practices.

  • Founders keynote
  • Awesome customer stories
  • Expert Panel
  • Access to welcome reception (Day 1)


Full Experience

Make the most of the event - access both days

  • Unlimited access to both days



Purchase & registration



I have food allergies/intolerances. How can I request for special food options?

You can request for special food options in the registration process. We will do our best to fulfill all requests.

What methods of payment do you accept?

You can pay via PayPal and all major credit cards by registering through Eventbrite by clicking 'Pay by Credit Card' button. You can pay by invoice by clicking the 'Get an invoice' button. Payment terms for invoices are 15-days net. Your tickets are not valid if payment hasn't been received.

I am interested in speaking at IID19. How can I submit a proposal?

You can submit an application to be a speaker through the speakers section of this page.

I have already paid for a ticket as attendee, but now I was approved as speaker?

Congratulations, we will make sure that your company is credited for your paid ticket. All speakers are entitled to a complementary ticket for the full event.

What's your refund policy for this event?

Your ticket can be refunded up until 1-May. You can transfer your ticket to a colleague up until 13-May. In both cases, contact

If I have additional questions. Who should I contact?

Please contact for additional information.